I’ve built my career, my photography, and my life on one thing: honesty.
For me, honesty has always been the ultimate power move. If I don’t know what else to say, I’d rather just tell the truth and trust that empathy will meet me halfway.
In leadership, trust is everything. You can have the strategy, the talent, the deadlines — but without trust, it all collapses. With it? A team can go anywhere.
My photography works the same way. It’s not just about flattering angles or golden light — it’s about trust. When my clients feel safe, they relax. They shine. And that’s when we get the shots that feel like them at their very best.
Even the movies that stay with me — Words, Atonement, and others — all orbit around the same theme: the wreckage of lies, and the messy, human work of finding truth again.
At the end of the day, honesty isn’t just a value for me. It’s my anchor, my compass, and the secret to making real connections — whether in the boardroom, behind the camera, or in life.